1. The Elements Of A Great Shopping Experience
Want to earn customer loyalty? Read this. Forbes.com/Knowledge@Wharton
2. Why information is its own reward
Same neurons signal thirst for water and knowledge. ScienceBlogs
3. Uncovering the Mental Traps and Treasures of Entrepreneurship
In So You Want to Start a Business?, author Charles F. Goetz, a senior lecturer in organization & management and a distinguished lecturer in entrepreneurship at Emory University’s Goizueta Business School, offers a no-nonsense litmus test on whether an idea presents a worthy business opportunity or should be pitched in the dumpster. Knowledge@Emory
4. The Customer Knows Best
Thanks to the Internet, companies can easily find out what consumers think. They just ask. The Wall Street Journal
5. Is the Economic Crisis a Sin?
Gary Dorrien, an Episcopal priest, argues that the financial crisis isn't just an occasion to reform the banking system; it should be a catalyst for creating something better. Newsweek
Posted July 17, 2009
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