Interesting Week 25 of 2009

1. Customers Your Company Doesn't Want

Aiming to please too many different types of customers can be a fatal flaw. Focus on your core audience and don't waste money on the rest.  BusinessWeek

2. The 10 Questions Every Change Agent Must Answer

Bill Taylor on the questions that leaders must ask of themselves and their organizations - questions that speak to the challenges of change at a moment when change is the name of the game. The leaders with the best answers win.  Harvard Business Publishing

3. Smart Balance Keeps Tight Focus on Creativity

Heart-healthy food developer outsources manufacturing and distribution to target in-house strength on new products.  The Wall Street Journal

4. Mixing memory with reality can bring pleasure to the routine

Consumers frequently consume items to the point where they no longer enjoy them. And rather than satiation being a fixed physiological process, it appears that it is at least partially constructed in the moment.  Scientific American

5. Advice From Rich People

Highlights from 10 commencement speeches by the likes of Bill Gates and Larry Page. Google CEO Eric Schmidt advised graduates to find their computer's off button. "It's possible to spend your life inside the computer. Life is the people around you," Schmidt said.   The Business Insider

Posted June 19, 2009
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Comments

chi hair straightener

I always enjoy your insight on the subjects you discuss. It is much appreciated! I hope you are moving to a place with a little more sunshine!

Posted by: chi hair straightener | June 20, 2009 at 03:02 AM

Chris Kleisath

Great pointers. The correct URL for point 2: The 10 Questions Every Change Agent Must Answer is here: http://blogs.harvardbusiness.org/taylor/2009/06/the_10_questions_every_change.html

Posted by: Chris Kleisath | June 22, 2009 at 01:52 PM

Tom Asacker

Thanks Chris. And good catch!

Posted by: Tom Asacker | June 22, 2009 at 01:56 PM

Dan Gunter

This is one of the issues weighing heavily on my mind lately, too (referring to Schmidt's advice in point #5 above.) To wit, I issued a "No cell phones (or computers, etc.) date" challenge. I dare folks to try it and watch what happens. For more, go to: http://whisperingeagle.blogspot.com/2009/06/make-no-cell-phones-date.html

Posted by: Dan Gunter | June 25, 2009 at 07:55 AM

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