Watch highlights from Tom's speeches
The Business of Belief: Why We Believe What We Believe in Business and Life
"The Platonic metaphor of the mind as a charioteer driving twin horses of reason and emotion is on the right track—except that cognition is a smart pony, and emotion a big elephant."
If you're still not a believer in the irrational behavior of homo sapiens, check out Dan Ariely's new book and blog, Predictably Irrational.
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