"Building strong brands is the key to success, in our opinion, not better products or better people."
Wow! I couldn't agree with her . . . less. It brings to mind the movie Groundhog Day. Read her entire post, and then post a comment and tell me why Ries & Ries - two very bright people - are still stuck in the era of brainwashing as marketing strategy. May the answer lie in my previous post?