"Love does not consist in gazing at each other, but in looking together in the same direction."
I'm often reluctant to use the word "love" in the same breath as commerce. But in this case, Saint-Exupery's insight is perfect for today's sales and marketing professionals. Your job is no longer to sell stuff and close deals by watching intently for subtle shifts in your clients' behavior. Rather, it's to open up new worlds and new possibilities to them.
Forget your agenda! Give up your need to control and start looking together towards the horizon . . . towards a creative and mutually rewarding, long-term relationship.
Posted November 15, 2005
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Posted by: olivier blanchard | November 16, 2005 at 12:53 AM